An important part of storytelling is having a reputation for being truthful. If you’re telling wild stories that really did happen, people will be amazed because it's real. I tell a story about being banned from the Balearic Islands for 10 years. I was part of a group, in my early teens. In Ibiza. If I stop there, I sound like a wild-child who had a fascinating teen past, just short of appearing in the tabloids. But, if I continue, you'll discover I was with my parents, and they banned the entire complex. Wrong place, wrong time. But it's a good story. However, it can be tempting to make it into more.  A made-up story can be okay in certain situations, but you shouldn’t try to pass it off as real.

Being truthful is a crucial aspect of storytelling. When you tell real stories that actually happened, people are often amazed and impressed because it adds to the credibility of the storyteller. For example, according to a study by the Journal of Language and Social Psychology, people who were perceived as credible were more likely to be believed and have their stories shared (source: Journal of Language and Social Psychology, “Credibility and Storytelling”).

However, it can be tempting to exaggerate or make up stories in order to make them more interesting. While this can be acceptable in certain situations, it is important to not pass off these made-up stories as real. According to a study by the Journal of Basic and Applied Social Psychology, individuals who consistently lied in their stories were more likely to be viewed as untrustworthy and have their stories dismissed 

In cases where you don’t have a real story that effectively conveys your point, it can be acceptable to make up an example that could plausibly occur. However, it is important to be aware of the potential dangers of spinning a web of lies. As a storyteller, if you start embellishing stories or making them up, it can become difficult to keep track of what you said to whom and create confusion.

To maintain credibility, it's important to avoid lying in your stories and instead, try to add humorous or interesting elements that might make the story more interesting without altering its truthfulness. As a storyteller, if you can maintain credibility and still tell great stories, people will be more likely to pay attention and be engaged in your storytelling. This is also important in business, where it's crucial to maintain trust with customers and clients.

If you're not deemed trustworthy, it can be challenging to maintain and grow a business.

So, tell your authentic stories without exaggeration and you'll be fine. Fake stories are for other people, not you 

Sarah x

About

Sarah Arrow

With over 20 years of experience, Sarah Arrow (me!) knows the ins and outs of effective blog writing, which is why she makes her excellent at website copywriting, or, as a blog copywriter. My expertise ensures your blog will captivate readers and deliver your message effectively. Experience? This spans various industries, giving me a unique perspective and a wealth of knowledge to draw upon. This extensive background means she can adapt her writing to fit your specific needs and audience.

Ready to elevate your website or blog? I am the writer you need. My experience, skill, and passion for online writing make me the perfect choice for your blog copywriting needs. Contact me today and see the difference a professional content writer can make.

What Sets Me Apart?
Human Touch: My writing resonates on a personal level. I understand human psychology and use this to create content that connects.
Attention to Detail: Every post is detailed. Grammar, style, and accuracy are important in my work.
Consistency: I deliver high-quality content consistently, ensuring your website blog remains fresh and engaging.

If you're ready to get started join the free blogging challenge and do it yourself, or call me on 07816 528421 to do it for you.

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Gareth

Kevin did a wonderful job of keeping to the brief and creating a bootcamp that ensured we kept focussed, understood the basics of SEO and managed ways to improve the visibility of our courses. Thanks Kevin

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Kevin's engaging teaching style ensures that you’re able to take in all the information and apply it to your own business

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PAul

By following Sarah's blogging coaching I grew my first website from zero visitors to over 3,000 visitors in just over 30 days. I grew my email list from zero to over 1,000 and my online sales from zero to over £25,000. All in 1 month! I've since gone on to sell over £1.5 million in sales coaching in 10 years. This is 100% down to Sarah's influence as the No1 Blogging and online visibility coach in the world! Hire her if you want online success!

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