Sarah Arrow Guy Kawasaki News Aggregators

Arrow 1 = dark haired me, arrow 2 = Guy Kawasaki

Yep, that's me meeting Guy Kawasaki way back in 2012. He's the founder of the news site Holy Kaw! We talked about blogging and I spoke about managing Birds on the Blog, my multi-author site. I also mentioned the post “10 things men should know about sex”. Great headline.

After we had lunch (Diet Coke and Tuna sandwiches) Guy looked up the blog post and shared it to Holy Kaw, and then onto Twitter, and brought down our server with all the traffic he sent. Many people talk about viral traffic but they don't actually tell you about the problems that come with it! Having your site collapse under the weight of the traffic is one of them. This is why good hosting is so important.

Now, not everyone can get an interview with the owner of a news aggregator and have the content go viral (but if you can, do it).  But that doesn't stop you from submitting your site and seeing what happens.

Not every news aggregator will accept your site, so polish it up before applying to places like Google News. Other places you can sign up with Panda, Feedly, and Flipboard to name a few. I recommend you add your site to at least Feedly as a bare minimum. You will also find Feedly useful for keeping track of content from other creators in your field of expertise.

You will need to ensure your headlines are the best they can be. With the article that went viral through Holy Kaw it had a cracking headline.

  • It evoked curiosity from men and women.
  • It was written by a therapist so it was highly credible.
  • It was perfectly formatted. I know because I formatted the 3,000 words myself!

If the post didn't have such a great headline, if it wasn't written by an expert and if it wasn't in-depth I doubt it would have seen the 100th page of Google let alone go viral.  Going viral in many instances is luck, but you can increase your chances of success!

Pros & Cons of Using News Aggregators

Pros:

  • Great source of interested readers
  • Once it's set up, traffic is steady
  • Potential to go viral

Cons:

  • Must have a great headline
  • Must be great content
  • Timing must be perfect to go viral

Conclusion:

This is something well worth doing, and do it before you are “ready”. I wasn't ready the day the post went viral, but if I didn't have a post, then nothing would've happened…

Additional Resources:

  • Feedly
  • Alltop.com
  • Google News

About

Sarah Arrow

With over 20 years of experience, Sarah Arrow (me!) knows the ins and outs of effective blog writing, which is why she makes her excellent at website copywriting, or, as a blog copywriter. My expertise ensures your blog will captivate readers and deliver your message effectively. Experience? This spans various industries, giving me a unique perspective and a wealth of knowledge to draw upon. This extensive background means she can adapt her writing to fit your specific needs and audience.

Ready to elevate your website or blog? I am the writer you need. My experience, skill, and passion for online writing make me the perfect choice for your blog copywriting needs. Contact me today and see the difference a professional content writer can make.

What Sets Me Apart?
Human Touch: My writing resonates on a personal level. I understand human psychology and use this to create content that connects.
Attention to Detail: Every post is detailed. Grammar, style, and accuracy are important in my work.
Consistency: I deliver high-quality content consistently, ensuring your website blog remains fresh and engaging.

If you're ready to get started join the free blogging challenge and do it yourself, or call me on 07816 528421 to do it for you.

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Gareth

Kevin did a wonderful job of keeping to the brief and creating a bootcamp that ensured we kept focussed, understood the basics of SEO and managed ways to improve the visibility of our courses. Thanks Kevin

Visibility Testimonial Tiger
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Kevin's engaging teaching style ensures that you’re able to take in all the information and apply it to your own business

Steve

PAul

By following Sarah's blogging coaching I grew my first website from zero visitors to over 3,000 visitors in just over 30 days. I grew my email list from zero to over 1,000 and my online sales from zero to over £25,000. All in 1 month! I've since gone on to sell over £1.5 million in sales coaching in 10 years. This is 100% down to Sarah's influence as the No1 Blogging and online visibility coach in the world! Hire her if you want online success!

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