In the past, TikTok has typically been known as a tween site for dancing and lip-syncing. But that was before it grew to an enormous user base of all ages, in fact 2 billion people a month log into Tik-Tok to watch the videos. People are creating content about gardening, finances, relationships, health and more. And as this content gets viewed it drives up sales!
You can drive traffic to your site without having to sit down and record 30-minute videos. TikTok videos are short, and the shorter the better sometimes. You can land on peoples’ for you page with a video of 60 seconds or less, and it has a good chance of going viral if you’re informative or entertaining. Real life stories are incredibly popular on Tik Tok and often make the pages of national newspapers.
Pros & Cons of Tik Tok Video Teasers
Tik Tok is for everyone who has content to share. You are not restricted by algorithms, but by your ability to communicate with your audience. You don't have to dance or lip-sync, you do have to be your relaxed natural self.