When I first started selling courses, I thought I could just set a price, post about it online, and people would buy.

Spoiler: That didn’t happen.

Instead, I spent months tweaking things, posting on social media, and trying to figure out why some people were making consistent sales while I was stuck with hit-and-miss results.

Then I realised something:

The course creators making real money weren’t guessing. They had a structured plan—for pricing, for marketing, and for turning leads into buyers.

Once I mapped out my own pricing, sales funnel, and email sequence, sales became predictable, repeatable, and far less stressful.

And that’s why I created the Course Sales Planner—because guesswork doesn’t pay the bills.

But if you’ve ever thought, “Do I really need something like this?”, you’re not alone.

False Belief #1: “I Can Figure This Out On My Own”

👉 Experience: You’ve tried selling your course (or thought about it) but feel lost when it comes to pricing, marketing, and scaling. Maybe you’ve made a few sales but have no idea how to keep them coming in.

🚫 False Belief: “I’ll just figure it out as I go.”

New Story: That’s exactly what I thought. But after weeks of inconsistent sales, I realised the successful course creators weren’t winging it—they had a structured plan.

💡 New Belief: If I want consistent sales, I need a clear, repeatable system—not trial and error.

False Belief #2: “This Won’t Work for My Course”

👉 Experience: You’ve tried different marketing strategies before, but they didn’t work. Or you’re worried that your course niche is too different.

🚫 False Belief: “This might work for others, but my course is different.”

New Story: I remember thinking the same thing. I assumed only certain niches could make sales easily. But then I realised that every successful course follows the same principles:

Smart pricing—so people see the value.
A clear sales funnel—so they know the next step.
An automated system—so sales happen without constant promotion.

💡 New Belief: If I follow a proven structure, I can make sales in any niche.

False Belief #3: “I’ll Have to Buy Loads of Expensive Tools”

👉 Experience: You’re worried about hidden costs—fancy software, pricey email tools, or needing paid ads to make this work.

🚫 False Belief: “Selling my course will mean spending a fortune on tools.”

New Story: I used to think I needed all the fancy tools—expensive platforms, paid ads, a huge email list. But then I realised that strategy matters more than software.

This planner shows you how to sell your course using free and low-cost tools—so you’re not spending more than you’re making.

💡 New Belief: I don’t need expensive tools—just a smart strategy that works with what I have.

Want to Test the Course Sales Planner for Just £10?

I’ve just finished setting up the sales page in ThriveCart (which, by the way, took 30 minutes compared to yesterday’s Zenler chaos—definitely a win!). Now, I need your help testing it.

💡 Here’s what this planner will help you do:
Price your course with confidence—no more guessing.
Create a high-converting sales funnel that attracts the right people.
Set up an email sequence that turns leads into paying students.
Automate your sales so you’re not constantly promoting.

I’m offering it to early testers for just £10 (more than 50% off). All I ask is your honest feedback—what works, what could be better, and how it helps you.

Want in? Grab it here:
👉 Course Sales Planner – Test for £10

Would love to hear what you think!

Sarah

About

Sarah Arrow

With over 20 years of experience, Sarah Arrow (me!) knows the ins and outs of effective blog writing, which is why she makes her excellent at website copywriting, or, as a blog copywriter. My expertise ensures your blog will captivate readers and deliver your message effectively. Experience? This spans various industries, giving me a unique perspective and a wealth of knowledge to draw upon. This extensive background means she can adapt her writing to fit your specific needs and audience.

Ready to elevate your website or blog? I am the writer you need. My experience, skill, and passion for online writing make me the perfect choice for your blog copywriting needs. Contact me today and see the difference a professional content writer can make.

What Sets Me Apart?
Human Touch: My writing resonates on a personal level. I understand human psychology and use this to create content that connects.
Attention to Detail: Every post is detailed. Grammar, style, and accuracy are important in my work.
Consistency: I deliver high-quality content consistently, ensuring your website blog remains fresh and engaging.

If you're ready to get started join the free blogging challenge and do it yourself, or call me on 07816 528421 to do it for you.

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Gareth

Kevin did a wonderful job of keeping to the brief and creating a bootcamp that ensured we kept focussed, understood the basics of SEO and managed ways to improve the visibility of our courses. Thanks Kevin

Visibility Testimonial Tiger

Kevin's engaging teaching style ensures that you’re able to take in all the information and apply it to your own business

Steve

PAul

By following Sarah's blogging coaching I grew my first website from zero visitors to over 3,000 visitors in just over 30 days. I grew my email list from zero to over 1,000 and my online sales from zero to over £25,000. All in 1 month! I've since gone on to sell over £1.5 million in sales coaching in 10 years. This is 100% down to Sarah's influence as the No1 Blogging and online visibility coach in the world! Hire her if you want online success!

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